MON-SAT: 11.15AM-11:00 PM | OPEN LAST SUNDAYS OF EVERY MONTH
Login
Username or email address *
Password *
Remember me
Log in
Lost your password?
Register
Email address *
A link to set a new password will be sent to your email address.
No products in the cart.
Buy Groceries
June 23, 2026 / June 26, 2026 by Riccardo
That silky, rose-pink ham that melts on your tongue and tastes faintly of sweet nuts, Cari Amici, that’s prosciutto done properly, and it’s one of Italy’s great pleasures. But the labels make it confusing. “Parma ham,” “Italian-style ham,” “prosciutto crudo”, are they the same? Is the real one even available here?
The genuine article is Prosciutto di Parma DOP, dry-cured for over a year in the hills around Parma from nothing but pork and sea salt. Patience and mountain air do the rest, no smoke, no additives, just time. We import authentic Italian prosciutto to our Kuala Lumpur deli because it deserves to be on Malaysian tables. Here’s how to tell the real thing from imitation, how to serve it like an Italian, and where to buy authentic prosciutto in KL.
Prosciutto simply means “ham” in Italian, and it comes in two kinds. Prosciutto crudo is raw ham, cured slowly with salt and air until it’s safe, silky and ready to eat, this is what most people mean by prosciutto. Prosciutto cotto is cooked ham, milder and pinker, closer to what you’d put in a sandwich.
When a recipe calls for prosciutto to drape over melon or finish a pizza, it means crudo. The two most celebrated are Prosciutto di Parma and Prosciutto di San Daniele.
Prosciutto di Parma DOP can only be made in the province of Parma, from Italian pork and sea salt, no nitrates, no additives, nothing else, and aged a minimum of 12 months, often 18 to 24. Genuine hams carry the five-pointed Ducal Crown brand seared into the skin.
“Parma ham” is just the English name for it. If it’s authentic, it’s the same DOP cheese-of-meats with the crown. The trap is generic “Italian-style ham” or unbranded “Parma ham” that borrows the name without the protection, watch for that.
Prosciutto di San Daniele DOP comes from Friuli in the northeast. It’s pressed flat, slightly sweeter and more delicate, and equally authentic. If you love Parma, you’ll love San Daniele too, try both and pick your favourite.
A few quick checks separate the real thing from a pretender:
Prosciutto is at its best at room temperature and barely touched by heat. Take it out of the fridge 15 minutes before serving so the fat softens and the aroma blooms.
The classic pairings need no cooking: draped over sweet melon or fresh figs, wrapped around grissini, laid beside a creamy burrata, or fanned across a charcuterie board. If you do cook with it, add it gently, lay it over a pizza as it comes out of the oven, or crisp a slice for pasta, but never boil away its delicacy. It also loves a glass of something light; our cheese and wine pairing guide points the way.
Store sliced prosciutto wrapped in the fridge and enjoy it within a few days, while it’s silky. For the full method across all your cured meats, see how to store cured meats and cheese at home.
As a guide, allow about 40–50g per person when prosciutto shares a board or antipasto with cheese and other meats. If it’s the centrepiece, wrapped around melon for a starter, say, push it to 60–70g a head. It’s rich and intensely flavoured, so a modest amount always reads as generous. Buy it sliced fresh on the day you’ll serve it; wafer-thin slices lose their bloom within a day or two, so little-and-often beats stockpiling.
You won’t find the real thing in a vacuum-packed supermarket tray. We import authentic Italian prosciutto and slice it fresh, browse our charcuterie counter and imported meats, or the full Italian grocery store, and we’ll deliver it across the Klang Valley within the hour.
It pairs beautifully with real Parmigiano Reggiano and a hundred dishes in our authentic Italian recipes. One taste of the genuine article, and the imitation is finished. Benvenuti to real prosciutto.
Frequently asked questions
Q1. What is prosciutto? Ans. Prosciutto is Italian dry-cured ham. Crudo is raw ham cured with salt and air until silky and ready to eat; cotto is cooked ham. When most people say “prosciutto,” they mean the crudo, like Prosciutto di Parma.
Q2. Is Parma ham the same as Prosciutto di Parma? Ans. “Parma ham” is simply the English name for Prosciutto di Parma. If it’s genuine, it carries the DOP mark and Ducal Crown. Be wary of generic “Italian-style ham” that borrows the name without the protection.
Q3. What’s the difference between Prosciutto di Parma and San Daniele? Ans. Both are authentic DOP raw hams made from pork and salt. Parma, from near Parma, is sweet and mellow; San Daniele, from Friuli, is pressed flat and a touch sweeter and more delicate. Both are excellent.
Q4. How can I tell if prosciutto is authentic? Ans. Look for the five-point Ducal Crown stamp and a DOP mark, an ingredient list of just pork and salt, rosy-pink meat with clean white fat, and wafer-thin slices that melt on the tongue.
Q5. Is prosciutto raw, and is it safe to eat? Ans. Prosciutto crudo is not cooked, but it’s fully cured, months of salt and air make it safe and ready to eat straight from the slice. No cooking required.
Q6. What’s the difference between prosciutto, Serrano and Jamón? Ans. Prosciutto is Italian; Serrano and Jamón are Spanish. All are dry-cured hams, but Spanish hams are often aged longer and taste nuttier and more intense, while Italian prosciutto is sweeter and more delicate. Jamón Ibérico, from acorn-fed black pigs, is the richest and most prized of all.
Q7. How do I serve prosciutto? Ans. At room temperature, sliced thin. Drape it over melon or figs, wrap it around grissini, lay it beside burrata, or add it to a pizza fresh from the oven. Keep it simple, it’s the star. For a five-minute starter that always impresses, wrap thin slices around chilled melon and finish with a crack of black pepper.
Q8. Can you cook prosciutto? Ans. You can, lightly. Crisp a slice for pasta or salads, or lay it over hot pizza to warm through. Avoid long, hard cooking, which dries out its delicate fat and flavour.
Q9. How should I store prosciutto? Ans. Keep sliced prosciutto wrapped in the fridge and eat it within a few days, while it’s still silky. Bring it back to room temperature for 15 minutes before serving so the aroma opens up.
Q10. Where can I buy authentic prosciutto in Kuala Lumpur? Ans. From our Italian grocery store, we import authentic prosciutto and slice it fresh from our charcuterie counter, with 1-hour delivery across the Klang Valley.